B2B Marketing Books

Discover our curated collection of the best B2B marketing books for 2026.

Explore a handpicked selection of top reads, or browse through our comprehensive list to find the perfect B2B marketing book for your needs.

Best B2B Marketing Books
  • B2B Marketing

    B2B Marketing

    A Guidebook for the Classroom to the Boardroom

    By: Uwe Seebacher (Author)

    Topics: Digital Marketing | Management | Practical Guide | Strategy

    B2B Marketing presents a broad overview of business-to-business marketing, combining theoretical foundations with practical concepts, models, and approaches from entrepreneurial practice. It is designed to reflect the B2B marketing journey and supports readers in connecting topics to day-to-day work. It also examines terms such as Account-Based Marketing, Buyer Journey, Marketing Automation, Content AI, and Social Selling with a focus on applicability and implementation.